The African Poultry Multiplication Initiative (APMI) continues to make a significant impact on rural livelihoods in The Gambia by empowering local actors in the poultry value chain. In a recent milestone, APMI concluded a highly productive two-week training exercise in partnership with G Farm, a leading local agricultural enterprise. This strategic training brought together over a dozen Farmer Service Representatives (FSRs) for intensive sessions focused on essential topics such as Gender and Nutrition, Sales and Marketing, and the use of the CommCare digital platform.
These training modules were carefully curated to build the capacity of FSRs, who play a pivotal role in supporting smallholder poultry farmers across The Gambia. By equipping the representatives with practical knowledge and modern tools, the initiative aims to create a stronger and more sustainable poultry system. The inclusion of Gender and Nutrition in the curriculum reflects a broader commitment to inclusive development, ensuring that poultry farming benefits all members of the community, including women and children. Moreover, the training in Sales and Marketing empowers FSRs to help farmers navigate the local market more effectively, improving income levels and boosting rural economies.
The training sessions were not only educational but also strategically timed to support organizational transitions. Four experienced FSRs, having demonstrated excellence in their roles, were recently promoted within the program. To maintain seamless operations and ensure that no farmers were left unsupported, the program oversaw the handover of responsibilities from these outgoing representatives to their newly appointed successors. This careful and well-managed transition highlights APMI’s dedication to long-term impact and continuity within the poultry sector. The smooth handover process also ensured that poultry flocks remained under consistent care, avoiding disruptions that could negatively affect productivity or farmer confidence.
APMI’s model places FSRs at the heart of its operational framework. These frontline agents act as both technical advisors and community connectors, bridging the gap between smallholder farmers and critical resources such as improved poultry breeds, vaccination programs, and market access. By continuously investing in the growth and development of FSRs, APMI ensures that its impact is not just immediate but also enduring. This human-centric approach reinforces a resilient and self-sustaining poultry system that can withstand challenges such as disease outbreaks, market shocks, and climate pressures.
The recent activities in The Gambia are part of a broader vision that sees poultry as a pathway to economic empowerment, nutrition improvement, and gender equity. With local organizations like G Farm playing a crucial partnership role, the APMI initiative continues to create meaningful change in communities where agriculture is a primary livelihood. By reinforcing the skills and commitment of Farmer Service Representatives, the program is laying down a foundation that will benefit not only current smallholder farmers but also future generations.
APMI’s continued investment in training, leadership development, and smooth operational transitions in The Gambia represents a forward-thinking strategy to build a thriving poultry ecosystem. These efforts reflect a deep understanding that sustainable agricultural development must be rooted in local leadership, knowledge transfer, and community resilience. The momentum gained over the two weeks of training is expected to further strengthen poultry production and improve rural livelihoods across the country.
