Poultry News Africa
Image default
Health/NutritionMarketsNewsPoultryProduction

On the Ground and Making a Difference: How Hybrid’s FSRs Are Changing Poultry Farming

In the heart of the rural poultry farming community, dedicated support is making a remarkable difference. Small-scale farmers often face numerous challenges in maintaining healthy and productive flocks, but thanks to the unwavering commitment of Hybrid’s Field Service Representatives (FSRs), they are now equipped with the tools and knowledge they need to succeed. Recently, one of Hybrid’s FSRs, Eletina, demonstrated the true impact of this hands-on approach when she went the extra mile — right to the farm — to support Mrs. Justinas, a poultry farmer managing 1,000 birds.

Mrs. Justinas was facing the daunting task of vaccinating her entire flock against fowl pox, a highly contagious viral disease that can severely affect the health and productivity of poultry. Understanding the urgency and importance of proper vaccination, Eletina not only arranged for a veterinarian to visit the farm but also guided Mrs. Justinas through the correct vaccination techniques. This personalized, on-the-ground training ensured that Mrs. Justinas gained the practical skills and confidence needed to handle future vaccinations independently.

Poultry farmers face a serious risk from fowl pox, especially small-scale producers. The condition results in skin and oral sores, which impair feed intake, lower egg production, and make the animal more susceptible to subsequent illnesses. For farmers like Mrs. Justinas, keeping their flocks safe from these dangers is crucial to running a steady and successful business. By equipping farmers with knowledge and practical skills, FSRs like Eletina are helping to secure not only the health of individual flocks but also the economic security of the farmers who depend on them.

The goal of Hybrid’s FSR program is to close the knowledge gap between technical know-how and practical agricultural difficulties. Working closely with farmers, FSRs give them vital information on farm management, nutrition, biosecurity, and poultry health. What makes Hybrid unique is its hands-on approach; it goes beyond simply providing feed or immunizations to make sure farmers know how to use these resources efficiently to optimize the health and productivity of their flock.

The impact of this support extends far beyond individual farms. By equipping small-scale farmers with the right tools and knowledge, Hybrid is contributing to broader food security within local communities. Healthy flocks mean increased egg and meat production, which not only boosts the farmer’s income but also ensures a more stable supply of affordable protein for the community. In rural areas where food insecurity remains a pressing challenge, strengthening the capacity of local farmers to produce more poultry is a game-changer.

Mrs. Justinas’ story is just one example of how Hybrid’s FSRs are driving positive change. Across all of Hybrid’s APMI programs, FSRs are on the ground every day, working directly with farmers to address challenges and improve outcomes. Their commitment goes beyond technical training — they build relationships with farmers, offering guidance, reassurance, and problem-solving support. This holistic approach ensures that farmers are not left to navigate complex challenges alone but have a reliable partner every step of the way.

The work of FSRs like Eletina is not only transforming individual farms but also elevating the entire poultry sector. By increasing farmer confidence and competence, Hybrid is helping to create a more resilient and sustainable farming ecosystem. The ripple effect of this support is profound: healthier flocks lead to higher productivity, increased income, and greater community resilience.

As Hybrid continues to expand its support network, the role of FSRs will remain pivotal. Their dedication and expertise are making a tangible difference in the lives of farmers and the broader agricultural landscape. A big thank you to the incredible FSRs on the ground — their work is not just about poultry; it’s about empowering people, strengthening communities, and building a more secure food future for all.

Related posts

South Africa’s Egg Crisis: A Long Road to Recovery

Staff Reporter

Strategic Policy reform to Save the Tanzania Poultry sector Amidst the Soya Meal Challenge

Staff Reporter

Chicken prices likely to fly high for some time – SA Poultry Association

Staff Reporter

Leave a Comment